How we made it stand out
Our flagship video was the company explainer, detailing Egress products and overall service. We used their brand icons and simplified them to create a strong set of iconography and colour themes to represent each area of the business and available solutions.
We created a motion style that stripped everything down to its simplest form and used these shapes and symbols to represent what was being narrated. Movement was kept minimal and seamless throughout in order to demonstrate the seamless nature of the Egress system.